The online gaming industry is the fastest growing industry on the
Internet. Part of what fuels that growth is the fantastically generous
bonus offers that online casinos offer new players. However, since the
market has become more sophisticated, online casinos have had to become
more stringent on their bonusing policies. Now, many bonus programs
actually offer a bonus with a zero expectation once the statutory
requirements are fulfilled.
To combat this Zero Bonus phenomenon, online casino VIP Casino (www.VIPcasino.com)
has begun offering what it calls the Ultimate Cash Reward Program to
all its members. VIP Casino Manager Kate Berkeley explains, In the past
Cash Rewards have been a bonusing structure reserved for high rollers,
who have the gambling sophistication to recognize that all other forms
of bonus structure zero out. But at VIP Casino, we have decided to
offer this VIP bonus structure to all our members. This is what VIP
Casino is all about treating all players like VIPs. Cash Rewards
allows us to do that in a very real way.